SEO pentru Blogger, Adaugare de meta tag-uri

Cele mai des folosite meta tag-uri pentru SEO, pentru un blog pe platforma Blogger sunt: description si keywords.
Blogger nu foloseste in mod implicit aceste meta tag-uri.
Inainte sa faci vre-o modificare la template-ul tau, fa un backup ca sa nu ai dureri de cap.
Pentru implementarea metodelor de mai jos, cauta in codul template-ului tau urmatoarea secventa de cod: 

<b:include data="blog" name="all-head-content">

Sub el adauga meta tag-urile cu una dintre metodele descrise mai jos.

Metoda 1
Adaugi meta tag-urile ca si pentru o pagina web normala. 

<meta content='Cuvinte cheie separate prin virgula'  name='keywords'/>;
<meta content='Descrierea blogului'  name='description'/>

Pro:- din doua linii de cod ai meta description si keyword pentru tot blogul
- o solutie mai comoda
Contra:
- description si keyword duplicat pe toate paginile blogului
- Google si alte motoare de cautare te vor penaliza pentru continut duplicat

Metoda 2
Adaugi niste conditii if, pentru fiecare pagina in parte. 

<b:if cond="data:blog.url == &quot;http://terroare.blogspot.com/&quot;">
<meta content='descriere' name='description'/>
<meta content='cuvinte cheie' name='keywords'/></b:if>
<b:if cond="data:blog.url == &quot;http://terroare.blogspot.com/2011/02/tu-la-ce-folosesti-internetul.html&quot;">
<meta content='tu la ce folosesti internetul?' name='description'/>
<meta content='folosire internet' name='keywords'/></b:if>

Pro:- se pot adauga meta tag-uri pentru fiecare pagina
- nu vei avea meta tag-uri duplicate
Contra:
- daca ai foarte multe postari pe blog, te poate lua ceva timp pana scrii pentru toate
- este foarte greu de facut, trebuie sa fii atent sa nu gresesti

Folosirea acestei metode se poate usura, daca numai pentru pagina principala adaugi meta tag-uri si pentru posturile importante sau la care vrei sa ai meta tag-uri.

Metoda 3
Adaugi meta tag-uri doar la pagina principala. 

<meta content='cuvinte cheie' name='keywords'/>
<b:if cond="data:blog.pageType == &quot;index&quot;">
<meta content='descriere' name='description'/>
</b:if>

Pro:- nu vei avea meta tag-uri duplicate
Contra:
- doar pentru pagina principala vei avea meta tag-uri

Metoda 4
Adaugi niste conditii if, pentru ca titlul articolului(postului) + cuvinte cheie alese de tine sa fie meta description si meta keyword pentru posturile tale. 

<b:if cond="data:blog.url == data:blog.homepageUrl">   <meta content='descriere' name='description'/>   <meta content='cuvinte cheie' name='keywords'/>
</b:if>
<b:if cond="data:blog.pageType == &quot;item&quot;">
<meta expr:content='data:blog.pageName' name='Description'/>
<meta expr:content='data:blog.pageName + ", alte cuvinte cheie pentru blog "' name='keywords'/>
</b:if>

Pro:- usor de folosit
- nu trebuie sa adaugi meta tag-uri pentru fiecare post
- scapi de meta tag-uri duplicate
Contra:
- titlul postului va fi descrierea si keyword-ul pentru un articol
- Google te va atentiona ca la unele pagini ai descrierea scurta

Concluzii

Fiecare metoda se poate folosi in functie de situatie si de nevoi. Eu ti-am prezentat metodele pe care le cunosc plus niste argumente pro si contra pentru fiecare.
In foarte multe articole SEO de pe internet se scrie ca Google si Bing ignora complet meta tag-ul keyword, doar Yahoo il mai ia in considerare.
Google de multe ori foloseste snippet-uri si ignora complet meta description-ul, astfel munca depusa in scrierea ei se duce de rapa.
Tu ce meta tag-uri folosesti? Merita sau nu, sa pui meta tag-uri?

Alte articole de pe net, pe aceasi tema:

Comments

  1. Ge0rG3Sunday, December 30, 2012

    Nice post !

    tnks for help :) i used 2 method.

    if you want.. visit my blog :D

    http://ehackprograms.blogspot.com

    ReplyDelete

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